ITALIA MOTO

BRANDING, DIGITAL, ILLUSTRATION, PACKAGING. GRAPHIC DESIGN. FITOUT. SIGNAGE. MERCH.

Italia Moto started in 2023 as a passion project by Nicola Martinis and his wife Candice, built on family, creativity, and their Italian heritage. What began as the Italia Moto Cup, Nicola’s comic series exploring Italy through motion, design, and storytelling, has grown into a wider creative world.

At its core, Italia Moto is about legacy. It celebrates Italian culture and shares it with a new generation through food, cars, fashion, art, and design. It’s about keeping family traditions alive and passing that pride on to their sons.

We worked closely with Nicola and Candice to design the full Italia Moto world. This includes the brand identity, merchandise, apparel, graphics, packaging, and the full fitout. Every detail was considered to feel authentic, cohesive, and inspired by Italian culture.

The fitout and merch bring the brand to life in a physical way. The space and products combine timeless Italian style with bold, modern design, creating a warm and expressive experience that feels lived in and real.

Italia Moto is more than a brand. It’s a way to live Italy every day.

La Dolce Vita.

https://italiamoto.com/

Photography by Ashley Alexander